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UGA Web Site Style Guide

 
 

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abbreviations
In headlines and subheads, do not include acronyms or initialisms [Center for Undergraduate Research Opportunities instead of Center for Undergraduate Research Opportunities (CURO)].

In body copy, use the official name of companies, associations, organizations, etc., on first reference. On second reference, an abbreviation or acronym may be used if its meaning will be clear to the reader. Be leery of acronyms and abbreviations that are used within a given unit but not beyond.

For all usages, the University of Georgia may be abbreviated as UGA on second reference. [UGA Style Guide, pg. 2]

a.m., p.m.
Lowercase, with periods. [AP, pg. 13]

ampersand (&)
Do not use an ampersand in body copy unless it is part of a proper name (The Red & Black). [AP, pg. 325; UGA Style Guide, pg. 3]

apostrophe, quotation marks

Use “,”, ‘, ’ (smart quotes) instead of ", ' (straight quotes).

cutline

Capitalize the first word in a sentence.

dash
There are two kinds of dash—of different length and for different purposes—in addition to the hyphen.

The em dash (—) is the true dash, used for parenthetical remarks or abrupt changes of thought, epigraphs and datelines.

The en (–) dash is shorter than the em dash and longer than a hyphen. It is used for continuing or inclusive numbers or words (range constructions: pages 7–10; Jan. 5-9) but not when the word “from” is actually used (1968–72 or from 1968 to 1972, never from 1968–72).

An en dash is also used in place of a hyphen in a compound adjective when one of the elements is an open compound (post–Civil War, Athens–Clarke County government).

Do not use spaces before and after dashes. [UGA, pg. 9]

degrees
The preferred form is to avoid abbreviation. However, if it is necessary or appropriate to list the degrees an individual has earned, abbreviations are acceptable.

Use “Dr.” before a name only when the person in question has an M.D. or D.V.M. degree; it is assumed that UGA faculty possess the terminal degree in their field.

Use apostrophes when writing bachelor’s and master’s degrees; do not use the genitive when naming the full degree (a bachelor of arts degree is a bachelor’s degree). Doctorate is a noun; doctoral is the adjective; you may have a doctorate, or a doctoral degree, but not a doctorate degree. [UGA Style Guide, pg. 10]

e-mail
In body copy, hyphenate the word “e-mail.” Spelling is lower case.

headlines
Capitalize first word only (and proper nouns).

inch/inches, foot/ feet
Use " and ' (straight quotes).

Internet
The Internet is upper case; use lower case for the (rare) generic use: There will soon be two internets. [UGA Style Guide, pg. 16]

nicknames
Use a person’s given name (Dean John Crowley not Dean Jack Crowley) unless the individual is know by his or her nickname: Jimmy Carter, Sonny Perdue. [AP, pg. 172]

numbers

Use a comma with numbers larger than 999. [AP, pg. 177]

our

Replace with “the” (The school’s research and service programs instead of Our research and service programs).

paragraph spacing
Double space between paragraphs. Do not indent paragraphs.

serial comma
Omit the serial comma (the comma preceding “and” or “or” in a series) when it is not needed: The university flag is red, black and white.

AP notes, however, that complex constructions may read more smoothly with the comma, and in those cases the comma is preferred. [UGA Style Guide, pg. 23]

state names
For postal address, use city name and ZIP code abbreviation with no comma between them (Athens GA).

In body copy, use city name and state abbreviation with comma between them (Athens, Ga.).

For dateline in news releases, use city name and ZIP code abbreviation with comma between them (Athens, GA).
[AP, pg. 236 for list of state and ZIP code abbreviations]

telephone, fax numbers
Use the form: 706/542-8083.
Spell out the words “phone” and “fax.”

university

When “the university” stands alone and refers to the University of Georgia, use a lower case “u” in the word “university.” [UGA Style Guide, pg. 26]

Please remember:
• The symbols of the logo system cannot be modified or altered in any way. Do not tilt or slant the logos.
• Logos must be reproduced in official colors in approved combinations.
• No competing departmental, school, college, or other logos or symbols may appear on official University of Georgia letterhead or stationery items.
• The words “The University of Georgia” must appear on the front cover of all University publications, and one of the logos must appear on or within each publication, preferably on front or back or title page.

Please address any questions about the UGA style guides to:

UGA Publications
Juliett Dinkins , editor of Columns
286 Oconee Street, Suite 200 North
706/542-8077


 
 
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