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Spreading the word - Alumni Profiles
December 2009 Issue
If you see a visitor standing in the vestibule of your church, speak to him. It might be Scott Vaughan. And if you ignore him he might put that in his report. As a church communications strategist, Vaughan travels the country visiting churches, helping them improve guest relations, communicate with members, and connect with communities. He’s an invited and paid guest of the churches he visits and he networks with more than 2,400 churches throughout North America. “My first question is ‘where’s the pain,’ ” Vaughan says when churches contact him. For some churches it’s growing pains, he says. But most are just at a place where there is a disconnect with the communities they serve. “I’ll show up Sunday morning like a guest and evaluate how they treat people,” he says. “I know what it’s like to go to a church and nobody speaks to you.” A 1981 graduate of the Grady College of Journalism and Mass Communication and a …
Read full article at http://uga.edu/gm/ee/index.php?/single/2009/12/601/.
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